Marketing Analysis
- MPM Toolkit: a package of tools to guide marketing performance measurement programs. The Toolkit includes detailed project plans, checklists, assessment forms, score cards, reference lists and examples.
- marketing dashboards: hands-on assistance with the design and deployment of reporting and analysis systems. These can be built using existing corporate systems or developed in tools selected especially for the project.
- customer value analytics: consulting in the details of lifetime value calculations, customer scoring systems, marketing simulations and other advanced analytical projects.
